Launch of the PCF Strategy in Wales

May 9, 2022

We were thrilled to launch our three-year strategy at the Royal Welsh Showground on Thursday 5th May.

At the event, we heard from PCF Trustee, Meurig Raymond followed by our Executive Director, Keith Halstead who discussed the PCF’s strategic plan for the next three years and our vision of family farms and rural communities that fulfil their role in creating a sustainable future for the countryside and our whole nation. Within the plan, our work falls under three strategic pillars: enabling family farms to thrive, building confident rural communities and inspiring support, and is informed by our three values: practical, collaborative and empowering.

After the Keith’s presentation there was lots of chatter about rural Wales accompanied by some delicious local food and drink.

We look forward to catching up with many of you again at the Royal Welsh Show, let us know if you would like to attend our breakfast event here.